Overview
Fensterblick, a B2C supplier of premium windows and glazing products, approached CONSIA to improve their online visibility and capture more qualified leads. The challenge was to revamp on-page SEO and fine-tune the website’s structure for better performance, discoverability, and conversion.
Our Approach
CONSIA conducted a comprehensive SEO audit followed by keyword research tailored to the home improvement and building materials market. We optimized page content, structured key conversion points, and aligned all lead generation elements to drive more inbound inquiries and quote requests.
What We Delivered
On-Page SEO Overhaul
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Keyword strategy tailored for localized and industry-specific searches
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Optimized meta titles, descriptions, headers, and image alt attributes
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Internal linking structure improvements to boost SEO equity
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Enhanced content readability and UX for both users and search engines
Lead Generation Optimization
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Improved call-to-action placement and clarity across high-traffic pages
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Streamlined quote request forms with better usability on mobile
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Optimized landing pages focused on window types, services, and offers
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Trust-building enhancements (testimonials, certifications, guarantees)
Performance & Tracking Enhancements
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SEO performance tracking via Google Search Console integration
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Conversion event tracking set up for form submissions and call clicks
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Recommendations for ongoing content marketing and landing page testing
The Results
- 62% improvement in search engine visibility within 3 months
- 40% increase in qualified leads through improved conversion paths
- Better user engagement across product and service pages
- Stronger online positioning in a competitive home improvement niche
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